Second Life

Second life is one of the most popular, fastest growing inline social network. It is where a person creates an avatar online and can socialise and interact together. the market is worth well over $3M a year and some of the main companies investing in advertising space in the online world. Sony, Calvin Klein and reebok are just a few of these companies involved in second life, just to give you an idea into the sheer size of the global village. The money used in the world are Linden $. This is named after the street which "Linden Labs", the founder of second life. 500 linden dollars is the equivilant to 1 real dollar, all exchanged through a ATM based program called Lindex. some people even make a living through second life, for example Anshechung, one of the most successful second life entrepreneurs made over $1M in property development on the social network. The increase of revenue and people subscribing must be around 15% to 20% per month. And these virtual worlds are not cheap to create, just to give you an idea, around $50m. Even companies are orientated around second life, dealing with clients, making business transactions, all on second life. These are a few useful websites with links to appropriate information. These graphs show the Linden Dollar vs US Dollar 268.1 L$/USD as of 6:00am PST (above) and US Dollars spent in Second Life over last 24 hours $1,322,701 as of 5:59am PST

What "Second life" is


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